Articles: Audits

Take Time to Review your Website

If things are quieter now (or less frantic than other times), then it is a great time to have a good look at your website and how it is performing. Do all the things you have intended to do before but were too busy to do during summer or the things that you weren’t really bothered to do. Not just your website but anything related to it and your Internet prescence.

Your website is very, very important. It represents your business to the world and in most instances, is your most valuable marketing tool. Check it out and fix or improve anything that you can.

Here are some tips and reminders of things you should check: Continue reading

6+ things we dislike about websites – useability

You may think I am being picky, but…

We have recently been researching some travel and found a number of things that make life harder for the user, and therefore less likely to make a booking with the difficult sites.

Here are some things I think web sites can do way better – in other words, what do I hate (or dislike or find really frustrating as a user?)

Note, I have focussed on accommodation but found similar frustrations with Tour companies, Tourist Information sites, Rental Car companies and other sites Continue reading

What does Net Action do?

We are often asked to explain what we do that is different to others.

Net Action Ltd, which runs greatnewzealand.co.nz, primarily ensures that your site and business have the best Internet presence that they can. Increased sales to you is the end goal from this.

Search Engine Optimisation is at the core of our work but just looking back at the last week, here are some of the many things that we have dealt with for clients.
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None of us knows what we don’t know…

We recently contacted a number of people to see if they would like to meet about their website and find out how our services could help their sites to perform better for them.

Within this group were a number of sites that we could easily see needed SEO (Search Engine Optimisation) and other work done. In many cases key elements of the optimisation process were glaringly missing. It takes us about 2 minutes to see that. Or parts of the site were not working at all.
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Does Your Site “Perform” for you

We are constantly working with website owners to help ensure that their websites really “perform” for them.

That is much more than just having a site that works technically. Firstly, it needs to be found by users on the Internet. And when users do get to the site, it is about ensuring that they have a great experience in order to encourage them to “buy”.
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