Articles: SEO

Take Time to Review your Website

If things are quieter now (or less frantic than other times), then it is a great time to have a good look at your website and how it is performing. Do all the things you have intended to do before but were too busy to do during summer or the things that you weren’t really bothered to do. Not just your website but anything related to it and your Internet prescence.

Your website is very, very important. It represents your business to the world and in most instances, is your most valuable marketing tool. Check it out and fix or improve anything that you can.

Here are some tips and reminders of things you should check: Continue reading

What the heck do we do?

We have had some great compliments about our newsletter as well as a number of new clients who have built their knowledge and understanding through our articles.

It is hard to explain what we at Net Action do and how we can help but hopefully our articles help with your understanding of some issues you hadn’t even considered. And the sort of things we can assist with.

If you have any issues, concerns or aspirations for making your website perform better for you, please get in touch. We can assist with almost anything including a whole lot of things that you are probably not even aware of. Just ask what we can do for you. Or check out our services, case studies and testimonials at

For more info just reply to this or phone Ron Egan or Sue Dorrington on 07 866 3929

What does Net Action do?

We are often asked to explain what we do that is different to others.

Net Action Ltd, which runs, primarily ensures that your site and business have the best Internet presence that they can. Increased sales to you is the end goal from this.

Search Engine Optimisation is at the core of our work but just looking back at the last week, here are some of the many things that we have dealt with for clients.
Continue reading

SEO spam emails

Because the core of our business (Net Action Ltd) is Search Engine Optimisation and other related web marketing services, it always concerns us how many spam emails we and others receive regarding SEO services. It confuses everyone about what they need..

There are one or two companies who are bad for that. I am constantly receiving similar looking emails from Brandroot Media PTY Ltd. Previously it was Page Port PTY Ltd, Booster Web Network and even Zeald (obviously pretending to be the NZ company of similar name).

They seem to have thousands of people working for them – Terry, Abigail, Tom, Ryan, Katie, Alan etc etc.. I get emails frrom many of them.

And they always say they have offices in Auckland and many other cities – Wellington, Hamilton, Hastings, Wellington, Dubai, London, New York etc etc. But try looking up the name or address in the companies office or on Google Maps etc and they obviously don’t exist, Or ask for their business domain name. You won’t get it from them!

So these guys are spammers clearly. Many of the others are quite probably legitimately looking for clients to do a good job for. But it is hard for you to see the ‘wood for the trees’ when you get so many emails.

So why do they bother? It is a numbers game. If you send enough emails out, someone, somewhere will respond.

Without doubt, every site needs SEO and the other services we provide. But the excess of spam pushing this just means information overload that turns some business owners from doing anything at all.


We will be doing meetings in mid September 2015 in Wanaka, Westland, Christchurch, Kaikoura, Blenheim, Wellington, Wairarapa, Hawkes Bay, Taupo and Rotorua.

If you are in these areas and would like to meet and talk about any aspect of your website, let us know and we will arrange this. We will be happy to help you understand a little of “what you don’t know”. We are confident that you will learn something. And all for free! Just reply to this newsletter of phone Ron on 0274 362 684

None of us knows what we don’t know…

We recently contacted a number of people to see if they would like to meet about their website and find out how our services could help their sites to perform better for them.

Within this group were a number of sites that we could easily see needed SEO (Search Engine Optimisation) and other work done. In many cases key elements of the optimisation process were glaringly missing. It takes us about 2 minutes to see that. Or parts of the site were not working at all.
Continue reading

Meeting re SEO and your website

In August and September we will be in Rotorua, Taupo, the south of the North Island, Picton, Blenheim, Kaikoura, Christchurch, Tekapo, Wanaka, Queenstown, and Westland.

Would you like to know how we might be able to assist you to make your website perform better on the Internet? We do a whole range of things that you probably don’t even know that your website needs. It goes way beyond just strict SEO (Search Engine Optimisation).

You can see some of the things that we do on our website at Read testimonials at and case studies at We do a much more as well.

A face to face meeting will explain whole lot more and also give you some feedback and advice about what your own site might benefit from.

A website is not passive – it requires ongoing attention to a large number of things for results. That is where we fit in.

If you have a tourism business and would like to have a free meeting let us know and we will try to schedule one with you. No obligation or hard sell! Just contact us or phone Ron Egan or Sue Dorrington on 07 866 3929

SEO (Search Engine Optimisation) Scams

You probably receive a number of emails every day offering SEO services. While many of these are genuine companies vying for your business, some really are scammers who will take your money and do nothing.

Every website needs SEO services (and more). There are some good reputable companies in NZ who provide great SEO services, including us.

It is therefore galling when we see overseas scammers pretending to be NZ companies and giving good SEO companies here a bad rap.

We have recently received numerous emails from Creative Zeald Ltd who claim to have an office at
Level 4, 147 Parnell Road, Parnell 1052, Auckland.New Zealand
with other offices in Christchurch | Wellington | Hamilton | Tauranga & Dunedin
and a global presence in Hong Kong & China | USA | AUS | UAE | Singapore

This is almost identical to numerous emails previously received from Page Port NZ Ltd. They were apparently headquartered in Napier with offices in Northland, Auckland, Waikato, Bay of Plenty, Gisborne, Hawkes Bay, Taranaki, Manawatu-Whanganui, Wellington, Tasman, Nelson, Marlborough, West Coast, Canterbury, Otago, Southland. Wow! Such a busy company that no-one has heard of!

Both of these are overseas companies and do not have the NZ representation they claim. They are passing off as something that they are not. If not a total scam, it is certainly spam.

Don’t touch overseas SEO companies unless you know something about them. Get references if you can. Some will just take your money or lock you into long contracts.

.nz domain names

This is a reminder that you have until 30 March to reserve or register the .nz version of your domain name. That is, if you have you may want to also get the new domain.

If you reserve this, you have until 30 Sept 2016 to decide if you want to register and keep it. It is free to reserve it until then and in the meantime it is protected for you.

We are recommending to all of our clients (and you) that they reserve their .nz domain name (s). Its unlikely that you will want to change over to this new domain for your website in the short term, but it is important to protect it. Continue reading