Intro
Date: 17 December 2001

Welcome to another issue of 'Tourism Web Marketing', - a free email newsletter on web site promotion and Internet marketing for the New Zealand travel and tourism industry.

With recent world events and talk of a downturn in tourism, it is more important than ever to be actively marketing your business, both domestically and internationally. The Internet is arguably the most cost effective means of getting your business out to all markets, 24 hours day, 365 days a year.

My main focus for this newsletter is to try to simplify some of the potentially confusing issues and answer frequently asked questions relating to marketing your web site on the Net. Plus provide tips and ideas on ways to get maximum online exposure for your site, e-marketing news, online travel trends and other interesting snippets.

As always, your feedback on this newsletter is welcome as well as ideas for content or topics you would like to see covered.

Wishing you all a very Merry Christmas and a peaceful and prosperous New Year.

Sue Dorrington, Editor
Net Action Ltd
mailto:sue@netaction.co.nz

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