I have to admit, like most others, we thought QR codes were pretty much unused and had never “taken off”. But according to one of our clients they are widely used by Chinese visitors.
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Articles: Site Useability
QR codes – who uses them?
Email Etiquette
When we are emailing businesses (including when making travel bookings) we are surprised by the number of people who do not bother to respond appropriately, or at all.
eg:
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Travelling with Technology
We have recently been travelling overseas so it was a good chance for us to see how we would use various technologies while on the road. Sorry Apple users, you have lots of different clever things you can do with Iphones, Ipads etc that we haven’t discussed here.
We travelled with
A small laptop / tablet computer (Windows)
A Samsung S5 mini Phone (Android)
A Kindle Fire 7
What we found is: Continue reading
Why Don’t Users Complete Sales (Bookings) on Web Sites?
It has been shown many times that a large number of people who get to booking engines on web sites, do not complete the sale. This article suggests that 81% do not complete the sale. That’s a huge drop off rate.
Why Not? That is what you need to know and fix.
Essentially the reasons include: Continue reading
6+ things we dislike about websites – useability
You may think I am being picky, but…
We have recently been researching some travel and found a number of things that make life harder for the user, and therefore less likely to make a booking with the difficult sites.
Here are some things I think web sites can do way better – in other words, what do I hate (or dislike or find really frustrating as a user?)
Note, I have focussed on accommodation but found similar frustrations with Tour companies, Tourist Information sites, Rental Car companies and other sites Continue reading